Measurability is one of the key advantages of the Internet.
From traffic directed to your site, to the path of your visitors via the number of clicks on your ads, everything is measurable on the Internet.
Operated properly, this measurability is the guarantee of an optimal return on investment (ROI).
IC-Agency accompanies you throughout the process of analyzing the performance of your Web activities:
- We define performance indicators tailored to your business goals
- We constantly monitor and manage key performance indicators
- We identify new opportunities and manage optimizations
This Is Our Greatest Strength
- Tools tailored to your business strategy
- Intuitive interfaces and graphical reports facilitating decision-making
- A reactive team capable of making changes on demand
- Top knowledge of the main tools for performance analysis, including Google Analytics, Xiti, Webtrends, etc.
- Employee training of the tools used for optimal team autonomy
Google Analytics Services
Google Analytics is probably the most intuitive web analytics tool to increase discoverability and accessibility of your website data.
Each Google Analytics implementation includes:
- an analysis of your needs
- the definition of key performance indicators
- the implementation of the tool on your website
- an accelerated training to quickly achieve results
Focused on empowering you to turn data into actionable information, 2 packages are available:
|- Account creation
|- Filters/Segments creation
|- Profiles creation
|- Funnels creation
|- Tags implementation
|- Custom reports creation