This bank wanted to increase its online visibility. They became one of the first to take advantage of Google by launching before its competitors an advertising campaign on strategic keywords such as «private banking».
Fiat group calls on IC-Agency
Understanding of the strategic role the Internet plays when purchasing a car, the management of Fiat (Switzerland) calls on IC-Agency to optimize their brands’ visibility on the Web.
All the while, IC-Agency delivered over 50 000 visitors within 10 months to UBP’s introduction to wealth management guide, « Learning Curve », which has been quoted by the Financial Times, among other media.
Nespresso and IC-Agency : a strong partnership
Nespresso was seeking a company with online marketing expertise, able to help build its brand and sales on an international level.
IC-Agency delivered solutions that generated measurable results: the beginning of a partnership that continues to exist today.
IC-Agency specializes in luxury goods
IC-Agency partners with Europa Star, « the most influential watch magazine », in order to create awareness amongst watchmakers to threats and opportunities of the Internet.
IC-Agency has been publishing since then recurring articles in collaboration with Europa Star. At BaselWorld, IC-Agency launched the WorldWatchReport, the first market study dedicated to the luxury watch industry on the Internet.
In parallel, Rolex and Patek Philippe joined the ranks of IC-Agency clients.
Creating tomorrow’s e-marketing software
Many opportunities are identified concerning the creation of value-added e-marketing products.
The Canadian government considered the products as having a strong potential and supported IC-Agency in opening an office in Bathurst, New Brunswick.
Flavio Quaranta crosses the Atlantic to lead the Canadian office that, besides its R&D team, offers e-Marketing services to the Canadian and American market.
IC-Agency become an authority in the field of online marketing, to the point of winning a prestigious mandate on the international scene, by contributing to the ranking of Dior.com (LVMH).
IC-Agency adds many new clients and assets develop rapidly, as the team grows from 10 to over 30 people.
InsightOut, the IC-Agency blog, is launched.
Welcome to the future of the Internet
The first product stemming from our R&D center is launched in London at the Internet World 2007 trade show.
Many companies, having been attracted to the advantages provided by this new solution, wish to participate in its pilot testing.
At a time when the majority of them are investing more and more in online advertising, we are offering them a simple and subtle method to maximize their ROI and to significantly increase their conversion rates.